http://www.usatoday.com/life/lifestyle/2008-01-23-freerice_N.htm
The game presents a word and four choices of definition. Pick right, and the cash equivalent of 20 grains of rice is donated by site advertisers to the U.N.'s World Food Program.
It's pretty new, but it's had some success already. It's also from the people who developed thehungersite.com
By mid-January, players had donated more than 15 billion grains of rice — enough to feed more than 700,000 people for one day, says Jennifer Parmelee of the World Food Program. The agency gets the donations in cash — $258,000 thus far — and buys the rice locally.
Some more information about how the rice is distributed:
http://www.news.com.au/couriermail/story/0,23739,23050536-5003418,00.html
2 comments:
I think this article is fantastic! I heard about this website and I think the concept is great! It not only helps the community, but it can benefit kids studying vocabulary words. But, who donates the money?
Nevermind, the second website explains that the rice is donated by advertisements. The idea is ingenious! I'm very interested in this game and will probably log on very soon.
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